The growing internet penetration has kicked off the successful on-demand industry wherein Amazon, Uber and Deliveroo among others are dominant players. Despite the existence of this industry for many years, healthcare has been quite slow to jump on to this bandwagon as human touch is very important for many. However, this situation is changing gradually with online pharmacies being one of the most trending industries in Europe. And with the pandmic crisis, its growing more than ever before.
This is where UK-based startup Echo comes in. The startup was founded to revolutionise pharmacies by taking medicines to people’s homes instead of the other way around. After spending years in the development of the iPhone for Europe, Benoit Machefer joined UK-based online NHS pharmacy — Echo — as its first technologist and became the CEO. While this was the scenario until the debut of 2020, the COVID-19 lockdown has changed many things.