Hotelchamp, an Amsterdam-based startup has introduced a new technology called Autopilot. This new technology is set to revolutionise the way hotels think about their online guest experience. It is an AI (Artificial Intelligence) engine, which is trained to recognise and personalise the experience of visitors to a hotel’s website.
Kristian Valk, the founder, and CEO of the Dutch startup Hotelchamp states that hotel websites provide a static experience for the visitors. This is bizarre given the different guests who visit these sites and their varied preferences. This is what the startup intends to change with the introduction of Autopilot.