Organising and running a large scale event isn’t easy. Currently, thousands of sellers around the globe rely on ticketing solutions that haven’t kept up with their needs and expectations.
As the digital ticketing platform is on an upward trend, various startups are working to develop solutions that make the technical aspect of issuing and selling tickets easy.
According to Telecoming’s analysis, the volume of transactions in this market is expected to reach more than $66B (approx €54B) in 2023 worldwide. Another report states that the Europe smart ticketing market revenue is expected to reach $5.38B by 2023, growing at a CAGR of 20.69% during the forecast period 2017-2023.
Raised €12.6M in Series A funding
Based out of Düsseldorf, Germany, vivenu offers a unified platform to manage, market, and analyse ticket sales. Recently, the German company closed €12.6M in Series A funding, bringing its total funding to €14M.
Who backed vivenu?
The round was led by Balderton Capital, with previous investor Redalpine also doubling down. As a part of the funding round, Daniel Waterhouse, partner at Balderton, will join vivenu’s board of directors.
“We created vivenu to address the need of ticket sellers for a user-centric ticketing platform,” says Simon Hennes, CEO, and co-founder of vivenu. “Event organisers were stuck with solutions that heavily depend on manual processes, causing high costs, dependencies, and frustration on various levels. We refuse to accept the status quo and are building a unified platform to free ticket sellers from tedious workflows and to become the full owner of their ticketing experience and data.”
With this funding, vivenu plans to foster product development, expand into new markets, and accelerate growth to meet customer demand.
Unified platform for ticketing
Founded in 2018, vivenu provides venues and event owners with access to full-featured ticketing through its unified platform. It gives ticket managers full real-time dynamic control over all aspects of selling tickets, including configuring prices and seating plans, leveraging customer data and insights, and mastering a branded look and feel across their sales channels.
Sold 2M tickets since March
Since March, the company has sold over 2 million tickets and is trusted by a large variety of ticket sellers such as leading sports clubs, venues, amusement parks, fairs, and festivals. In March 2020, vivenu secured €1.4M in seed funding. Previous investors include early-stage venture capital investor Redalpine, GE32 Capital, and Hansel LLC.
Main image credits: Vivenue