Meeting new business contacts is not always easy. LinkedIn seems to be the preferred tool nowadays, but not everyone appreciates invites at random. A Dutch startup from Amersfoort launched an app dubbed HandShake, that allows you to network anywhere professionally with complete strangers.
Badges are useless
The professional market for this type of app is still largely lying waste, Marc van Ballegooijen, the entrepreneur behind of HandShake, states. “Still, the need for a meeting app in business must be as large as at home. Business meeting places like airport terminals, but also congresses and other (networking) events provide a number of ways to meet each other. Very often to facilitate this badges are worn – but how many people really look at these badges?”