Ever since the inception of Uber, the ride-sharing apps has become a mammoth affair. Just like every other rising company, the San Francisco-based tech giant has faced its fair share of issues, competition and brickbats across the globe. Now, Taxify, the Estonian ride-hailing unicorn has relaunched its service under “Bolt” in London looking to provide a different take on the sector and challenge Uber’s dominance.
With Bolt, the company has promised low price for users and higher pay for drivers to challenge Uber on the market. Moreover, the company is planning to stay focused on Europe for now rather than chase expansion to the US.