Berlin-based 7Learnings raises over €10M to accelerate its AI-driven pricing optimisation technology

|

|

Last update:

Berlin-based 7Learnings, a provider of AI-powered retail optimisation technology, announced the closing of its Series B funding round led by Acton Capital, securing over €10M in new investment.

Munich-based Acton Capital is a growth-stage venture capital firm. It has provided crucial backing to influential startups and scale-ups in both the B2B and consumer sectors.

The firm has supported nearly 100 companies, such as Mambu, HomeToGo, SoSafe, Knix, Vimcar, Zooplus, Audibene, AlphaSights, Etsy, Clio, and Mytheresa, helping them on their paths to market leadership.

“Pricing is one of the most powerful levers for driving profitability in e-commerce. What impressed us about 7Learnings is their state-of-the-art proprietary AI technology, which consistently outperforms the competition. They’ve already established themselves as the market leader in Germany, and we’re excited to support their international expansion,” says Sebastian Wossagk, managing partner at Acton Capital. 

The existing investor High-Tech Gründerfonds also participated in the round.

The funding will accelerate its international expansion, with a strategic focus on entering the North American market. 

The funding announcement comes as the company has already reached profitability.

“We’ve built a profitable business by delivering measurable results for our customers,” says Felix Hoffmann, CEO and Co-Founder of 7Learnings.

“Amidst trade uncertainties, persistent inflation, and global supply chain challenges, better decision intelligence has become business-critical for brands and e-commerce merchants. This investment allows us to bring our technology to even more retailers worldwide, with North America as our next major focus,” adds Hoffmann.

7Learnings: AI-powered retail optimisation technology

Founded in 2019 by Felix Hoffmann, Eiko van Hettinga, and Martin Nowak, 7Learnings offers an AI-powered retail optimisation platform for B2C companies

With the company’s machine learning algorithm, retailers and brands can predict the impact of pricing decisions, determine the optimal price for all products, and reduce manual labor by up to 80 per cent.

As per the company’s claims, the solution has been rigorously tested in numerous A/B experiments and consistently delivers measurable performance improvements and profit increases of more than ten percent. 

The company’s clients include international companies such as Westwing, Bonprix, Tom Tailor, Tamaris, and DK Company. 

Topics:

Follow us:

Vigneshwar Ravichandran

Vigneshwar has been a News Reporter at Silicon Canals since 2018. A seasoned technology journalist with almost a decade of experience, he covers the European startup ecosystem, from AI and Web3 to clean energy and health tech. Previously, he was a content producer and consumer product reviewer for leading Indian digital media, including NDTV, GizBot, and FoneArena. He graduated with a Bachelor's degree in Electronics and Instrumentation in Chennai and a Diploma in Broadcasting Journalism in New Delhi.

Partner eventsMore events

Current Month

19may(may 19)6:00 pm20(may 20)2:00 amHTGF Family Day 2025Two days of meaningful connections, knowledge exchange and business opportunities

21may(may 21)9:00 am22(may 22)6:00 pmUpstream Festival 2025Use discount code 'SiliconUpstream' to get 15% off

05jun5:45 am8:00 pmSwitching Careers into Tech in 2025Thinking about making a move into tech? 2025 might be the year to do it.

Share to...