Amsterdam-based WeTicket, an all-in-one marketing platform specialising in ticket sales, has raised €750K from Arnout Schuijff, Adyen co-founder and former CTO.
The Dutch company will use the funds to scale its company, optimise technologies and help more organisations.
“We are very happy to announce that WeTicket has received a substantial investment. This gives us the space to continue our mission on a larger scale: to make ticketing accessible and affordable so that organisers, artists, and visitors no longer have to bear the brunt of the prevailing grabbing culture,” says Nando Bennis, co-founder of WeTicket.
WeTicket: Making Ticketing Systems Smarter
Jesse van der Pluijm and Nando Bennis founded WeTicket after facing high ticketing costs, even for small-scale events. Determined to address the issue, the founding duo came up with the idea of developing a ticketing system themselves.
“We started with the company to relieve organisers of high service costs. This investment makes it possible to realise this dream worldwide,” says Jesse van der Pluijm, founder of WeTicket.
“With a small team, we are taking on the ticketing mafia and hope to provide a counterbalance to the pocket-filling practices. Our mission is only successful when the entire ticketing market feels compelled to charge a fair rate so that organisers, artists, and visitors are no longer the victims of the prevailing greedy culture,” says Bennis to Quote.Nl.
There are currently over 750 organisers connected to the Dutch startup. The platform charges approximately €0.18 per ticket, which is roughly one-third of what the competition charges, claims the company.
Van der Pluijm says in an interview, “We can charge this groundbreakingly low rate because we focus on scale, which with an online platform like WeTicket is in principle unlimited. I therefore think that in the long term, we will even be able to lower our rates even further.”
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