Amsterdam BUX launches Europe’s first self-directed active ETF portfolios with J.P. Morgan

Amsterdam-based BUX, a neo-brokerage platform, has announced the launch of BUX Prime Investment Plans.

These plans feature J.P. Morgan Asset Management’s active ETFs in pre-built multi-asset portfolios designed to make active management accessible and affordable.

The announcement comes a couple of weeks after UpToMore, The Hague-based fintech company, announced the launch of an investment app that bypasses banks and brokers.

According to the co-founder Karl de Bolster, the app is designed for the 95 per cent of people who want to invest but lack the time, inclination, or knowledge to actively pursue it.

Teams up with J.P. Morgan Asset Management

BUX has teamed up with J.P. Morgan Asset Management, a top expert in active ETFs, to offer everyday investors in Europe straightforward investment options without hidden fees.

Travis Spence, Global Head of ETFs at J.P. Morgan Asset Management, adds, “We are excited to be launching these innovative investment plans with BUX. We believe active ETFs can play a key role in helping investors navigate today’s increasingly complex markets. Through this partnership, BUX clients across Europe have access to high-quality portfolios that seek to offer diversification and better investment outcomes”.

A team of over 900 professionals manages these actively managed investments, which are supported by more than $480M a year in research.

With this launch, BUX becomes the first neobroker in Europe to make actively managed multi-asset ETF portfolios available to retail investors in the form of automated, self-directed Plans.

It launches in the Netherlands, Belgium, Ireland, Austria, Spain, France, Germany and Italy.

Prime Plans cost €0 on the BUX platform, are available within the BUX Prime subscription (€7.99/month).

The Prime Investment Plans include different portfolios designed for various risk levels and investment goals, aiming to outperform the market.

BUX Prime also offers up to 1.75 per cent interest on cash and low trading commissions.

BUX: Helping Europeans to do more with their money

Founded in 2014 by Egbert Pronk, Joost van de Wijgerd, Nick Bortot, and Robbert Bos, BUX makes investing easier, giving everyone the chance to invest in various tools. 

The company’s clients can invest in (fractional) shares, ETFs, ETCs, and cryptocurrencies via one native mobile application. 

The Dutch neobroker is available in the Netherlands, Belgium, France, Germany, Spain, Italy, Austria, and Ireland.

By simplifying the trading experience, BUX is helping a new generation of investors build long-term wealth and achieve their financial goals.

Yorick Naeff, CEO of BUX, comments, “We’re proud to be the first in Europe to offer actively managed multi-asset ETF Plans to retail investors. By partnering with J.P. Morgan Asset Management, we’re opening the doors to a level of expertise that was previously only available to high-net-worth individuals through wealth managers or private banks. Prime Plans are a huge step in making long-term investing radically more affordable and easier.”