Silicon Canals
No Result
View All Result
  • Home
  • News
    • News
    • Startups
    • Scaleups
    • Coin Canals
    • FinTech
    • AI and chatbots
    • Travel & Mobility
    • Software & SaaS
    • Event News
    • Health & Medtech
    • (Crowd)funding
    • Blockchain
    • Internet of things
    • Hardware
    • Accelerators
    • E-commerce
    • Cybersecurity
    • Gaming & Virtual Reality
    • Drones
  • Exclusive content
    • Partner content
    • Community partners
    • Amsterdam
    • Rise by Techleap.nl
    • EOR handbook by Atlas HXM
    • Guest Contributions
    • Business Wire
    • Sign up for our newsletter!
  • Global Jobs
  • Tech Events
    • Technology Events
    • Event News
    • Submit event
  • Contact
    • Contact us
    • Contribute your content
    • Team
    • About us
  • Partner with us
  • Home
  • News
    • News
    • Startups
    • Scaleups
    • Coin Canals
    • FinTech
    • AI and chatbots
    • Travel & Mobility
    • Software & SaaS
    • Event News
    • Health & Medtech
    • (Crowd)funding
    • Blockchain
    • Internet of things
    • Hardware
    • Accelerators
    • E-commerce
    • Cybersecurity
    • Gaming & Virtual Reality
    • Drones
  • Exclusive content
    • Partner content
    • Community partners
    • Amsterdam
    • Rise by Techleap.nl
    • EOR handbook by Atlas HXM
    • Guest Contributions
    • Business Wire
    • Sign up for our newsletter!
  • Global Jobs
  • Tech Events
    • Technology Events
    • Event News
    • Submit event
  • Contact
    • Contact us
    • Contribute your content
    • Team
    • About us
  • Partner with us
No Result
View All Result
Silicon Canals
No Result
View All Result

Denmark’s revenue attribution platform Dreamdata bags €6M; launches B2B alternative to Google Analytics

Vishal Singh by Vishal Singh
December 14, 2022
in (Crowd)funding, News
Dreamdata

Dreamdata co-founders Lars Grønnegaard (Left), Ole Dallerup (Center) and Steffen Hedebrandt (Right) | Image credit: Dreamdata (Facebook)

19
SHARES
LinkedInTwitterWhatsAppFacebook
Read this article in:

Copenhagen-based Dreamdata, a B2B revenue attribution platform, announced on Wednesday that it has raised €6M in a Series A round of funding. The round was led by signals Venture Capital. 

The round also saw participation from existing investors InReach Ventures, Crowberry Capital, Seedcamp, Futuristic.vc, and Preseed Ventures.

Dreamdata claims that it has developed a “best-in-class” B2B revenue attribution platform since raising its Seed round in 2020, and is now expanding its service by including a B2B alternative to Google Analytics.

Capital utilisation

Dreamdata says it will use the funds to accelerate its product offerings, giving B2B companies insights on how they produce their revenue. Additionally, the company also launched a B2B alternative to Google Analytics called Digital Analytics.

- Partner content -
Atlas HXM EOR Employee of Record
How EOR is becoming a crucial tool in 2023
EOR gains importance as companies digitise and hire globally. Learn from industry leaders...Show More
EOR gains importance as companies digitise and hire globally. Learn from industry leaders using EOR with Atlas HXM.Show Less
Read more

The launch of this new tool comes at a time when EU regulators put more emphasis on data privacy compliance. EU-based businesses have recently been forced to think about using alternative EU-centric web-tracking suppliers in order to comply with this change.

Lars Grønnegaard, CEO at Dreamdata, says, “This rise of privacy concerns amongst institutions like the EU and businesses, in general, represent a massive business potential for new vendors. With this new product, we want to be the B2B alternative to Google Analytics.” 

What does Dreamdata offer?

Founded in 2018 by Lars Gronnegaard, Ole Dallerup, and Steffen Hedebrandt, Dreamdata is a B2B revenue attribution platform that collects and cleans separate commercial data sources before fusing them with behavioural information. The company believes that by doing this, it can give a comprehensive depiction of the real B2B customer journey and turn it into a simple to understand analysis that can be used to make decisions.

The platform makes it possible for commercial operations and demand generation specialists to repeat their successful B2B go-to-market strategies.

How is Dreamdata fixing the pain points of B2B companies?

B2B businesses frequently struggle with efficient resource allocation and predictable development due to their lengthy and complicated buyer journeys. According to co-founder Lars Grønnegaard, “The main reason for B2B’s struggle is because core contextual elements of doing B2B have been ignored by existing software vendors. A tool like the widely adopted Google Analytics is just not capable of describing B2B Customer Journeys.”

Grønnegaard says, “We’ve helped our customers improve anywhere from 28 per cent to 69 per cent of their B2B ad spend. This improvement stems from them having a radical new transparency into their customer journeys allowing them to shift their marketing investments away from campaigns that never impact revenue. The potential for improvements and growth is staggering.”

Grønnegaard further adds, “B2B companies have a multitude of departments, teams, and data silos, each representing different parts of the truth. Dreamdata is here to help unify, clean, and sort all this data and help our customers grow.”

 - Partner content -
How to succesfully outsource…
How to succesfully outsource…
...your recruitment or product development with our curated community partners!
...your recruitment or product development with our curated community partners! Show Less
Read more
Tags: B2Bfundingnews
Share1Tweet5SendShare8

Partner with us | Download Media Kit

Thank you for visiting Silicon Canals! If you want to partner with us, look at our options.

Featured | Tech Events

Current Month

september, 2023

Silicon Canals | Jobs

Breaking news from Amsterdam | Partner

Endeit Capital backs Amsterdam’s Lepaya in €35M round to revolutionise corporate learning through AI

Chemical Utopia: How Amsterdam Chemistry Network’s ChemAI aims to upend Dutch Chemistry

Amsterdam’s Truvity launches Truvity Platform to revolutionise digital identity verification technology

Partner content | Work with us

Amsterdam’s Invest-NL takes center stage in protecting Dutch companies from unwanted takeovers: Here’s how

[Exclusive] Amsterdam’s YourKitchen gets acquired by The Kitchen Dojo and Trias Real Estate: Know more

Meet Samaa Mohammad, an AI ethicist solving diversity problem with Techleap.nl’s DLiT Community

  • About Silicon Canals
  • Partner with Silicon Canals
  • Impressum
  • Contact us
  • Sign up for our newsletter!
  • Disclaimer
  • Privacy Policy
  • Cookie Policy (UK)
  • Cookie Policy (EU)
  • Terms & Conditions Silicon Canals

Silicon Canals © 2014-2023 | Design: Bright Idiots. Images: Depositphotos

No Result
View All Result
  • Home
  • News
    • News
    • Startups
    • Scaleups
    • Coin Canals
    • FinTech
    • AI and chatbots
    • Travel & Mobility
    • Software & SaaS
    • Event News
    • Health & Medtech
    • (Crowd)funding
    • Blockchain
    • Internet of things
    • Hardware
    • Accelerators
    • E-commerce
    • Cybersecurity
    • Gaming & Virtual Reality
    • Drones
  • Exclusive content
    • Partner content
    • Community partners
    • Amsterdam
    • Rise by Techleap.nl
    • EOR handbook by Atlas HXM
    • Guest Contributions
    • Business Wire
    • Sign up for our newsletter!
  • Global Jobs
  • Tech Events
    • Technology Events
    • Event News
    • Submit event
  • Contact
    • Contact us
    • Contribute your content
    • Team
    • About us
  • Partner with us

Silicon Canals © 2014-2023 | Design: Bright Idiots. Images: Depositphotos

X
X