“The company is now growing both domestically and internationally. In line with this, we decided that it was time to rebrand our company to embrace our core product and our digital position,” Vogl mentions in a LinkedIn post.
Vogl reports that it is now growing internationally with planned expansion to Stockholm in June and five new markets in 2022. With fresh capital and several new hires over the past year, the company is now in a scale-up phase.
Vogl’s marketing manager, Dina Moldestad, says, “With our new CTO, Runar Løken, we will now increase our focus on further developing our platform, and optimising the way we collect data. In line with this and the fact that we are growing internationally, it is time to rebrand our company so that we embrace both our core product and unique digital position. Vogl stands for Vacant Offices at Great Locations. We believe that with a shorter and more distinctive name, we will be able to guide the customer into our platform more easily, and in addition, create a clearer and more unique profile that stands out in an otherwise traditional office market.”
Helping companies find new offices
Founded in 2019 by former WeWork executive Salman Saeed, Vogl’s vision is to make it easy for companies to find new offices. Saeed says, “the reason for starting Vogl was the lack of attention from regular (international) brokers to companies that are looking for flexible office solutions.”
The company claims to have created a platform where demand and supply in the flexible office market comes together in a data-driven way and where Vogl offers personalised tenant representation assistance throughout the process.
Group CEO Michael Angelo Justiniano adds, “Our core product is advising companies on leasing offices with flexible terms. We gather all providers of offices with flexible conditions in the local office market into one platform where the customer can easily compare price, location and facilities. This puts the company in a unique position to collect customer data from the market, which benefits both operators and our customers to ensure optimal office solutions that are adapted to customers’ needs in real-time.”
The company looks to establish an efficient market platform for flexible offices and has already assisted over 80 companies with new offices at 40 different locations.