Bayern-based e-mobilio, a cloud-based recommendation and buying platform that helps drivers switch to electric mobility, announced on Tuesday, that it has secured €9.5M in a Series A round of funding.
The investment was led by Amsterdam-based SET Ventures, with participation from existing investors Übermorgen Ventures, Wi Venture, seed+speed Ventures, Gateway Ventures, and German family office zwei.7.
Dr. Till Stenzel, Partner at SET Ventures says, “At SET, we believe EV adoption is entering a new stage, transitioning from early adopters to mass market. This is radically reshaping the dynamics of EV sales and consumer engagement in the process.”
“e-mobilio’s success in the conservative German car market illustrates how critical this role is today, and that will be an excellent basis to drive international growth and contribute to the EU’s CO2-emission reduction targets.”
The road to electromobility
Founded in 2019 by Ralph Missy and Denis Reichel, e-mobilio provides a holistic solution for electric vehicle buyers, offering services beyond just the car itself.
The company’s e-purchase advisor assists buyers in finding essential services like chargers, installation, public charging, electricity tariffs, subsidies, and more, tailored to individual needs, reflecting the changing landscape of car purchases in the electric mobility era.
Ralph Missy says, “By providing holistic advice across the entire EV ecosystem, you not only satisfy your customers’ needs, but you can also create a unique customer experience and increase customer loyalty while securing valuable additional revenue streams across all components of the EV ecosystem.”
e-mobilio claims to be a leading partner for the automotive distribution sector, providing a full-service solution. They have over 350 car dealer groups as customers in Germany and Austria, along with partnerships with car manufacturers like Toyota and insurance companies like HUK Coburg.
Capital utilisation
e-mobilio claims it has achieved a strong market presence in Germany. With its successful entry into the Austrian market, the company is poised to expand further into other European markets.
“With this capital, we will drive international growth to resolve the two bottlenecks of electric mobility: personalised advisory and optimal fulfilment for end customers. These provide a seamless customer journey and an accelerated EV adoption,” says Denis Reichel.
Brief about the lead investor
SET Ventures, established in 2007, is a European energy venture capital investor. The firm supports the development of a carbon-free energy system by providing capital, fostering a community, and offering valuable insights to visionary founders.
Its goal is to enable both financial and impact-driven returns, emphasising a commitment to sustainable and environmentally friendly energy solutions.
SET Ventures has a notable track record in the energy sector, marked by successful exits. They were early supporters of Epyon, a fast-charging company, which was subsequently acquired by ABB. Additionally, the firm backed Greenflux, a software platform for electric vehicle (EV) chargepoint management, which was later acquired by DKV.
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