Belgium-based MobieTrain appoints Marc van Agteren as chairman of the board: Know more

Genk-based MobieTrain, an AI-driven platform enhancing customer-facing team performance, announced that it has appointed Marc van Agteren as its Chairman of the Board. Van Agteren will steer the company through its next growth phase.

Marc van Agteren, as chairman, will lead MobieTrain’s board of directors, shaping the organisation’s strategic direction.

Guy van Neck, CEO of MobieTrain says, “We’re honoured to welcome Marc van Agteren as our new chairman. His proven track record in leading Usabilla and pragmatic approach fits seamlessly with our vision and growth objectives at MobieTrain.”

“Together, we will continue to strive to innovate and deliver value for our customers and partners.”

As CEO and co-founder of Usabilla, guiding the mission to elevate the digital space, Marc van Agteren arrives at MobieTrain with experience and expertise.

During his leadership, Usabilla expanded from a team of 5 to over 150 employees, establishing global offices. His adept management of both the personnel and product of Usabilla led to the acquisition and integration with SurveyMonkey in April 2019.

Marc van Agteren says, “MobieTrain is currently in a phase of scaling up, which always brings challenges. I believe my pragmatic leadership style and experience as a product-focused CEO can be invaluable at this stage.”

“It’s one thing to have theoretical knowledge, but the real difference is made in the day-to-day operations of a company.”

Brief about MobieTrain

MobieTrain helps retail and catering companies perform better. With its performance enablement app, customers can train frontline employees on strategic goals, customer behavior and targeted skills.

The app helps teams use that new knowledge for their jobs and connects colleagues for stronger involvement and motivation. 

The company claims that its app is up to six times more effective than traditional learning methods due to the use of microlearning, gamification and quizzes, personalisation and built-in retention techniques.

MobieTrain was founded in 2015 by CEO Guy Van Neck, Mireille van Hemert-Schelling and Willi Van Boven. The company has its head office in Genk, and branches in Amsterdam, Lisbon and Milan. MobieTrain currently employs approximately 55 people.