Kristof Van Beveren, co-founder of Weezy, says, “We are incredibly excited to continue our journey in disrupting the skyrocketing ultrafast grocery market. Getir has an unparalleled track-record of achievements and experience with an equally ambitious team. Our alignment in purpose and culture is a winning formula for expansion globally and we will continue to deliver an exceptional offering to consumers in minutes.”
“Quality grocery delivered in minutes!”
London-based Weezy was founded in 2019 by Alec Dent and Kristof Van Beveren. It is an online supermarket platform designed for on-demand grocery shopping. The company claims to be the UK’s first ultrafast grocery disruptor.
Weezy offers fresh and local assortment, and delivers them through an integrated distribution network and friendly eye-catching pink couriers. The company has been expanding rapidly across major UK cities, attracting a valuable and loyal customer base.
How will Weezy’s acquisition help Getir?
The development comes after Getir’s rapid expansion plan that began in London in January 2021. Currently, the company is operational in 15 cities and towns including Manchester, Birmingham and Liverpool, and this acquisition of Weezy further solidifies Getir’s long-term commitment to the UK market.
Weezy, which is currently operational in London, Manchester, Brighton, and Bristol, will elevate Getir’s proposition which includes approx 2,000 everyday items and increase its nationwide service. Furthermore, Getir will also absorb Weezy’s dynamic team of 700 talented employees with a shared vision and culture.
Turancan Salur, Getir UK General Manager says, “Getir is able to offer a great service to our customers thanks to us working with the best people and constantly innovating. Teaming up with Weezy, which has quickly established itself across the UK, is an exciting opportunity and one that complements our people-first belief and business approach. We look forward to welcoming Weezy’s customers, employees and partners to the enlarged group.”
This strategic acquisition follows Getir’s recent expansion into the US, with Chicago being the first city where it operates. Getir’s fully electric delivery fleet of e-bikes and e-mopeds are delivering across the city and transporting groceries in around 10 minutes to customers. In the US, it will compete against GoPuff, which promises to deliver retail items in 30 minutes or less. Besides Chicago, the company will start its services in New York and Boston next.
Delivery within 10 minutes!
Founded in 2015 by Nazım Salur, Serkan Borançılı, and Tuncay Tütek, Getir claims to have revolutionised last-mile delivery with its 10-minute grocery delivery proposition. The platform delivers a selection of 1,500 everyday items to its customers in minutes, 24×7.
Getir has so far raised about $1B (approx €845M) from various investors including Tiger Global, Sequoia Capital, Silver Lake, DisruptAD, Mubadala Investment Company, and more. The company is now valued at $7.7B.
Currently, Getir is operational in three continents and delivers in nine countries, including 33 cities in Turkey alone. The company also has associated businesses including GetirFood, GetirMore, GetirWater, and GetirLocals.
Earlier in July 2021, the grocery delivery startup made its first acquisition – Barcelona-based BLOK – to cement its position in the European market. Post the acquisition, Getir had immediate access to Spain and Italy, with Portugal soon to follow. As a part of the deal, BLOK’s 120 employees were absorbed by Getir.