Slovakia-founded Simplicity, a smart communication platform for municipalities and their residents, announced that it raised an additional $8.5M (approx €7.27M) in its Seed round of funding.
In December 2020, Simplicity had raised €1M in its pre-Seed round of funding led by Zero Gravity Capital. The company says it was the largest pre-seed investment in the region.
Investors
The round saw participation from Venture to Future fund, Zero Gravity Capital, and Angel investors syndicate. A syndicate is a temporary alliance formed by professionals to handle a large transaction that would be impossible to execute individually.
Speaking on the development, Roy Ramon, Managing Partner of Zero Gravity Capital, says, “I’m glad to be a part of the fantastic Simplicity team and support this startup both as an investor and AI technology mentor. It is exciting to participate in building a platform that revolutionizes the way millions of people live and communicate in cities.”
Smart municipal services in a single platform
Founded in 2019 by Andrej Krúpa and Juraj Gago, Simplicity provides a smart-city communication platform for municipalities and their residents around the globe.
More than ever, it has become crucial to deliver announcements from the local government to residents instantly. According to a report, more than eight-in-ten Americans get information from digital devices instead of traditional media, which contributes to a faster spread of unreliable and fake news.
The Simplicity app collects, aggregates, and delivers all critical and official updates from municipalities, hospitals, police, libraries, and other city sources. Information is then delivered to citizens via smartphone notifications based on residents’ preferences and ensured by the company’s sophisticated AI systems. The platform makes the process easy and reliable by directly connecting residents with their city.
Explaining about the startup, co-founder Juraj Gago says, “The idea for the Simplicity app came from our university studies in Denmark, Scandinavia, where we’ve noticed a lack of important announcements in the city we’ve lived in. With the Simplicity app, citizens will never miss the official information about new restrictions, roadblocks, deadlines for taxes and fees, or city emergencies..”
Andrej Krupa further adds, “Residents need one source delivering relevant, local updates from trusted sources in real-time. Simplicity is that source. All in one place. No ads. No fake information. No privacy issues. Delivered in real-time. Always accessible on your smartphone.”
Capital utilisation
The proceeds from this round will help Simplicity improve its technology and boost expansion within existing and new markets in the US, Europe, and Israel. The number of local governments using the Simplicity platform has grown to 100 cities in Europe and Israel. The current goal is to reach the same number of cities in the US.
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