London-based Treefera, an AI-enabled data management platform focused on bringing transparency and accuracy to nature-based asset reporting, has secured $12M (approximately €11.18M) in a Series A round led by AlbionVC. The round also saw participation from existing investors.
Paul Lehair, Investment Director at AlbionVC, says, “We have been extremely impressed by the team’s vision and execution to date. Treefera has managed to build a market-leading product and data platform for nature-based assets in very little time, which is addressing huge transparency problems in the carbon credits space and supply chain, as well as in other verticals.”
“The momentum has been very strong as the world and companies across sectors are wrestling with their impact on climate change.”
“We are firm believers that the Treefera team, led by Jonathan and Caroline, have the capability to build a generational company that addresses humanity’s most significant challenge and helps companies on their transition to a net zero future.”
This funding round follows the UK-based company’s $2.2M pre-seed round announced seven months ago.
The funds will help Treefera to enhance its platform capabilities, grow its team globally, and strengthen its position as a “pivotal” player in the nature-based asset data sector.
On a mission to restore the planet, by restoring trust in the carbon market
Treefera aims to transform the carbon offset industry’s approach to reforestation and conservation. The company was founded in 2022 by Jonathan Horn, a theoretical physicist and former MD at JP Morgan, along with Caroline Grey, former Chief Customer Officer at UiPath.
As an AI-powered data management platform, Treefera empowers businesses in carbon removal, bioenergy, fuel, and supply chain markets with advanced insights and technology for more effective and sustainable operations.
The Treefera platform integrates satellite, drone, and ground truth data on a large scale, combining it with advanced AI algorithms to offer continuous monitoring, assurance, and risk evaluation to clients. This includes delivering insights and assurances on commodity provenance, deforestation risk, carbon credits, carbon removal, and supply chain sustainability.
Treefera says it provides instant insights using advanced deep learning models and AI search techniques, making it the first platform to achieve this level of detailed analysis at scale.
Currently, the company serves a range of clients including project developers, biochar producers, registries, financial services in the carbon credit market, bioenergy and biofuel companies, and supply chain businesses.
It covers jurisdictions (countries and large regions) and encompasses over 500 registered forest projects and harvest sites, aggregating a vast amount of environmental and forestry data. The platform integrates with client analytics via an API, enhancing data decision-making across various industries.
Co-founder Horn, says, “Since our launch in September, the demand for instant, comprehensive insights across various nature-based data domains has exceeded our expectations. Treefera meets this demand by providing real-time transparency and accuracy, crucial for businesses navigating environmental challenges and supply chain complexities.”
Treefera, a strategic technology partner
Treefera has established partnerships with companies such as Anew Climate, ACCIONA, and Maple Credits.
Josh Strauss, President of environmental products at Anew Climate, says, “As Anew Climate drives transformational change across the carbon market with our recent launch of the Epoch Evaluation Platform, Treefera is an invaluable strategic technology partner helping us set a new standard for forest carbon project additionality and durability.”
“Treefera’s machine learning and remote sensing tools, combined with Anew’s vast forest carbon data set, allow for previously unachievable levels of accuracy in the assessment of biomass change and harvesting activities across the North American forest landscape.”
“Through this achievement, the Anew-Treefera collaboration provides unprecedented project impact confidence to credit buyers.”
As climate change accelerates, Treefera aims to catalyse positive change by providing data-driven AI-powered solutions that bridge the gap between good intentions and tangible impact.
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