Amsterdam-based RocketX, a scale-up accelerator, announced on Wednesday that it has opened a new office in Athens, Greece, as part of its international expansion.
The Dutch accelerator is hosting its first event in Athens about International Expansion on October 13, Thursday, while also celebrating the opening of the new office. Registrations for the event can be done here.
Fabian van Hoegee, co-founder of RocketX, says, “With your company growing, you might consider international market expansion. However, when expanding into new markets, there are challenges such as international laws, lacking brand awareness, and hiring employees abroad. Therefore, it is crucial to have profound international expansion strategies to overcome these challenges and lead your international expansion to success.”
Why Athens?
The accelerator says it chose Athens as its first international location due to the high tertiary enrolment rate among OECD countries.
Greece has experienced a significant increase in tertiary education attainment over the past decade, making it an ideal choice for the company’s first office outside Amsterdam, says RocketX.
Greece ranks relatively high compared to many European countries in terms of English-speaking populations, says the company. In 2021, they reached the top 14 on the English Proficiency Index within Europe.
RocketX: What you need to know
RocketX helps innovative scale-ups in Europe to grow faster through three focus areas – talent, capital, and turnover.
- RocketPeople helps scale-ups find talented people
- RocketCapital supports scale-ups in raising growth capital
- RocketRevenue helps scale-ups increase revenue by deploying multidisciplinary sales and marketing teams
RocketX now employs 90 people in Amsterdam and Athens for more than 100 international clients in Europe.
