In the latest development, the Global Savings Group (GSG) and M6 Group have reached a deal on a take over of the leading French cashback player iGraal. The transaction involves a partial acquisition in cash for an amount of €35 million and an exchange of shares.
Acquired France’s most significant digital cashback player!
With iGraal valued at €123.5 million (subject to adjustment), GSG acquires France’s most significant digital cashback player. The deal over iGraal is one of the largest transactions in the industry in recent years. Back in 2019, GSG and iGraal jointly saw more than six million members using its loyalty tools and connected advertisers to around 400 million consumers.