Spanish startup Jeff aims to create leading ecosystem of day-to-day services; bags €17.3M & confirms US launch

Founded by three Spanish entrepreneurs, Eloi Gómez, Adrián Lorenzo, and Rubén Muñoz, Jeff was started as a home laundry and dry-cleaning app, but it has since expanded into an international omnichannel ecosystem of day-to-day services

Raised €17.3M funding

Recently, the Valencia-based company raised $21M ( approx €17.3M) in a Series B financing round. The funding will be used to kickstart the launch of Jeff operations in the United States and the opening of its first office in New York in January. 

“Faced with the current situation caused by the pandemic, the Jeff team is very proud of this financing round which demonstrates the trust placed by our investors in the project. They are first-class investors who share our vision and have confidence in the scalability of our business model, the new business lines that have been launched, and the new value proposition for entrepreneurs worldwide,” says Eloi Gómez, CEO, and co-founder of Jeff.

Who backed Jeff?

The round was led by All Iron Ventures, Alma Mundi Ventures, and FJLabs, as well as entrepreneur/investor Javier Rubio. 

New partners have also participated in this round, including INNVIERTE, CDTI investment vehicle; and Angels, the growth fund of Juan Roig. 

Existing investors including Gomez Trenor Family through Nalpa S.L, and Addventure Venture Capital fund also participated in the round. 

Offer services in 40+ countries

Established in 2015, Jeff is the first ecosystem offering daily services to users in 40+ countries in Latin America, Europe, Africa, the Middle East, and Southeast Asia, through an omnichannel value proposition. 

‘Business in a box’ concept

It now aims to position itself as the ultimate platform for entrepreneurs with the ‘business in a box’ concept offering business management, data intelligence, and other training tools to help people kickstart a micro-services business under the Jeff brand. 

All of this is packaged up in an omnichannel ecosystem (web, app, and physical stores) that helps consumers to have a “good life” while giving back to neighborhoods and local businesses what digitisation has taken away from them, claims the company.

According to the company, professionals such as Marc Vicente, former COO of Rakuten Europe and Cdiscount; Carlos Vidal, former VP of Orangetheory Fitness and Dunkin Donuts; and Javier Pelayo, former VP of Marco Aldany and co-founder of Pressto have joined the company.

Main image credits: Jeff