Amsterdam’s Recharge, a company in digital prepaid payment product distribution, has announced its best financial year to date.
The company reported €73.6M in net revenue for 2024 — a 32 per cent increase compared to the previous year — and doubled its EBITDA to €8.1M. The performance highlights the strength and scalability of Recharge’s platform, as well as its focus on profitable growth.
The company credits its success to investments in technology, operations, and product innovation, which have positioned it for further expansion across Europe and beyond.
Platform evolution and regulatory expansion
Recharge announced the launch of its new platform, which the company describes as a key milestone in its growth. The system is designed to meet future market needs, enabling faster partner onboarding and more customised product options.
It also lays the groundwork for upcoming services such as embedded finance and white-label solutions.
In parallel, the company has progressed its application for a Payment Institution licence in the Netherlands. This move will enable Recharge to offer financial services to consumers across Europe.
Günther Vogelpoel, CEO of Recharge, says, “2024 was a defining year for Recharge. We reinforced our market leadership, launched foundational infrastructure for future growth, and delivered strong performance across the board. Online demand for prepaid payment solutions is accelerating as we connect top tier brands with more and more consumers — Recharge is uniquely positioned to lead this shift. With scale, profitability, and a strong pipeline of innovation, we’re ready for the next phase.”
Acquired Giftcloud to enter the B2B market
Recharge began 2025 by securing a €45M acquisition facility from ABN AMRO to support its growth through acquisitions. The funding was used to acquire Giftcloud, a UK-based digital rewards platform.
This marks Recharge’s entry into the B2B market, enabling the company to offer digital solutions for customer acquisition, engagement, and rewards to businesses and brands.
Freddy Dijkman, CFO of Recharge, adds, “We’ve achieved a step change in profitability while continuing to invest in long-term capabilities. Our financial fundamentals are strong, and the ABN AMRO facility gives us the flexibility to accelerate our M&A agenda. Expanding into B2B and regulated financial services will make our business more resilient and diversified — and we’re just getting started.”
Currently, Recharge links brands with consumers in over 180 countries using its global platform. Offering more than 16,000 digital prepaid products, the company operates through a single system that covers Europe and other regions.
It enables both B2C and B2B partners to access prepaid solutions that are delivered quickly, securely, and in compliance with relevant regulations.
Brief about Recharge
Founded in 2010 by Robin Weesie and Dirk Ueberbach, Recharge operates a global prepaid payments platform that connects brands with consumers through a unified digital system.
The company serves both B2C and B2B markets through storefronts such as Recharge.com and Startselect.com. Following the acquisition of Giftcloud, Recharge now also supports businesses with digital rewards and customer engagement tools.
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