French electrification startup DejaBlue raises €7.2M; plans to double its headcount

DejaBlue, a Paris-based electrification startup, has secured $8M (nearly €7.2M at the time of raise) in seed funding to grow its platform for managing flexible energy loads, including EV charging and on-site solar. 

The round was led by pan-European venture capital Redalpine, with participation from Zeno Ventures and Bpifrance.

Accelerate towards sustainable mobility

DejaBlue operates as an energy optimisation platform designed to help commercial real estate owners, fleet operators, and businesses transition to sustainable mobility while reducing energy costs.

The company provides a unified solution that integrates EV chargers, solar panels, and energy contracts into a single management platform.

Founded by Parker Spielman and Baptiste Richard, the Paris-based company draws on the founders’ extensive experience in managing and optimising distributed assets at scale from their time at major tech companies, including Google Fi, Uber, and Lyft. This background has equipped them with expertise in energy, mobility, and real-time systems management.

DejaBlue’s platform addresses the growing challenges of rising energy prices and increasingly volatile electrical grids by treating flexible assets like EV chargers and batteries as optimisation opportunities. 

This approach centres on developing innovative energy contracts that incentivise flexibility, particularly during periods when renewable energy generation creates midday electricity surpluses.

The system intelligently shifts EV charging and other energy loads to align with times when renewable electricity is most abundant and cost-effective. This strategic timing delivers multiple benefits: businesses see reduced energy bills, electrical grid strain is minimised, and renewable energy producers gain more consistent demand for their output.

Through its comprehensive approach combining intelligent software, infrastructure management, and solar integration, DejaBlue enables businesses to exercise fine-grained control over their energy consumption. 

The platform streamlines EV charging operations while helping clients make more informed investment decisions across their facilities, ultimately supporting the broader transition to cleaner energy systems while delivering economic advantages to all stakeholders involved.

Parker Spielman, co-founder and CEO, says, “The first wave of electrification was about installations and incentives. Now, as EV adoption becomes the norm, energy itself is the bottleneck—both in cost and complexity. We’re turning energy flexibility into a strategic lever for businesses by coordinating solar, charging, and tariffs to reduce their overall cost of energy.”

Capital utilisation

DejaBlue will use the funds to support its commercial growth in France and other European markets, develop AI-driven automation tools for site operations, and introduce new energy contracts.

The company also plans to increase its workforce from 15 to 30, focusing on technical positions needed to advance its integrated energy system.

Mira Kamp, Principal at redalpine, says, “We were blown away by how efficiently the small team around Parker and Baptiste executed and built a best-in-class EV charging solution in record time.”

“Now, with their move into vertical integration as both a charge point operator and energy retailer, DejaBlue is uniquely positioned to reshape the energy market through load optimisation, demand response, and a seamless end-to-end customer experience that no other provider offers today.”