Former Strip employees’ compliant business identity platform Duna raises €10.7M

Netherlands and Germany-based Duna, a company that offers a platform for compliant business identity, has raised €10.7M in a seed round of funding. 

The investment was led by Index Ventures, with participation from global tech leaders.

Zak Lambert, Plaid’s VP EMEA, says, “Business onboarding used to be a cost centre for Plaid. Now, it’s a revenue driver thanks to Duna’s intuitive onboarding flows, compliance automation, and high-end UX.”

Adyen co-founder and CEO Pieter van der Does is an official advisor to the company. He says, “There are many similarities between the level of complexity Duna set out to solve and what motivated us when starting Adyen.”

Streamlining onboarding, reducing effort, and increasing revenue

Founded in 2023, Duna is building a business identity platform that helps companies meet regulatory requirements and grow their customer base.

The company plans to turn the platform into a network for shareable business identity to make business identification faster. Enterprises using the platform have reported a 38 per cent increase in onboarding conversion within six months.

Currently, the platform is used by enterprises such as Plaid, Bol, Sequra, and Moss, which together serve millions of businesses. It enables compliance with regulations like AMLD5/6, PSD2/3, DAC7, and DORA.

Duna was founded by David Schreiber and Duco van Lanschot, who were early employees at Stripe and held leadership roles at Trade Republic Bank and Fourthline. Their experience showed that business identity requires dedicated infrastructure. 

Duna’s team includes former executives and engineers from companies such as Spotify, Adyen, Stripe, and Airbnb.

David Schreiber says, “In a fast-moving AI landscape, we generate flawless images without a camera and draft legal arguments without a day in law school. Yet when it comes to business identity, we’re still stuck in the era of spreadsheets. Duna helps businesses drive historically paper-heavy compliance analysis without requiring manual work.”

“We’re building a future where businesses do have digital passports – so businesses can identify themselves instantly, securely, and universally.”

Duco van Lanschot adds, “Identity remains one of the internet’s largest unsolved problems. In 1993, The New Yorker published an iconic cartoon featuring two dogs. One sits in front of a computer, saying to the other: On the Internet, nobody knows you’re a dog. Ever since, little has changed. Identity remains tied to legacy systems, resulting in billions lost to fraud, friction, and fines. We built Duna to fix that.”

Supported by leading tech executives

Duna is backed by a group of tech executives including Frank Slootman (Snowflake, former CEO), Mariette Swart (Adyen CRCO), David Singleton (Stripe former CTO), Akshay Kothari (founder Notion), Ethan Tandowsky (Adyen CFO), Alexandre Prot (founder Qonto), Claire Hughes Johnson (Stripe COO), and Adriaan Mol (founder Mollie).

Besides, investors also included Frederick Reynolds (FIS CRCO ), Jeanne DeWitt Grosser (Vercel COO), Job van der Voort (founder Remote), Jean-Charles Samuelian (founder Alan), Eléonore Crespo (founder Pigment), Stephanie Cohen (Goldman Sachs former CSO), Hanno Renner (founder Personio), Guillaume Princen (Anthropic VP EMEA), Matt Briers (Wis, former CFO), and Michael Cocoman (Stripe CCO). 

Index Ventures Partner, Jan Hammer, says, “Duna has an exceptional team with talent from the likes of Adyen, Stripe and Spotify. We’re thrilled to partner with David and Duco as they not only re-imagine business onboarding but also pursue their vision to become the global identity network. We know they’re poised to redefine an industry long overdue for change.” 

Puzzle Ventures’ Gloria Bauerlein, who participated in the round, mentions, “I invest as much in an idea as in talent. It’s been years since I’ve known David and Duco, and the question was never if, but when they would start an industry-defining company.”

The Duna foundation holds one-third of the company’s shares. Founders, Schreiber and van Lanschot, mention, “A non-profit is one of our largest owners because building something meaningful equals creating value for everyone: our customers, our team, our shareholders, and the world around us. As our business grows, so should our positive impact on the planet and its people. We believe the best companies serve more than just shareholders.”