London-based Fluent, a data analytics platform, announced that it has secured $7.5M (approximately €6.89M) in a seed round of funding led by Hoxton Ventures, a London-based early-stage venture firm, and Tiferes Ventures.
Fluent makes it easy for teams to work together on data, avoiding confusion and disagreements by providing real-time collaboration and a shared data dictionary.
Clark Valberg, Managing Partner of Tiferes Ventures and co-founder of InVision, says, “Fluent enables an entirely new paradigm of collaborative intelligence by democratising real-time access to data-driven insights at every organisational altitude.”
“I believe this is the most significant strategic and cultural evolution happening inside the modern enterprise.”
Charles Seely, Partner at Hoxton Ventures, adds, “In a data-driven world, the current approach to data analysis is selling businesses short, creating permanent bottlenecks in their organisations that slow everyone down and hamper decision-making.”
“Fluent’s approach is not just innovative, it’s urgently needed, and we’re excited to be part of their journey in reshaping how businesses interact with data.”
Capital utilisation
Fluent plans to use the funds to fast-track the development of its technology. Additionally, the funds will support the expansion of their team, particularly focusing on recruiting AI and machine learning experts across Europe.
Ian Weber, Partner at Bain & Company, says, “Fluent’s platform has helped us leverage LLMs to interrogate and deliver insights from large complex datasets.”
“Fluent allows our non-technical users to quickly get the answers they need efficiently and accurately, especially for questions too complex or specific for pre-built data dashboards. We’re excited to explore how Fluent can help our clients better access data and insights in the future.”
“Ask data questions directly, get insights instantly”
Robert Van Den Bergh, CEO of Fluent, says, “On average, 40 per cent of a data team’s time is spent answering questions from across their business.”
“A lot of these questions are easy to answer for the data team but take them away from the deeper, more strategic analysis that can be transformative to their business.”
“With Fluent’s natural language interface, we’re helping team members self-serve on their data questions.”
Fluent, an AI-powered data analyst, empowers non-technical team members to ask questions in plain English directly to their data. This process provides insights in seconds, relieving data teams from the burden of manually handling ad hoc data requests.
Fluent’s AI is equipped to answer inquiries ranging from specific client details to new feature launches and divisional financial performance. Over the past two years, the company has attracted flagship clients like Bain & Company, to democratise data accessibility.
Cameron Whitehead, CTO at Fluent, adds, “Our clients have adopted business intelligence tools, like Tableau and Looker, expecting their non-technical team members to interrogate data on their own but have quickly found that these tools are too technical, resulting in only a small percentage of team members actually using them.”
“Fluent is built to cater to those team members that aren’t data experts,” adds Whitehead.
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