Groningen-based Flixit secures €900K to help businesses with social media strategy: Know more

Groningen, the Netherlands-based Flixit, a company specialising in social media campaigns, announced on Wednesday that it has secured €900K from G-Force Capital, the Groninger Growth Fund, and NOM.

The Dutch company will use the investment to strengthen its software and the integration of AI technologies, enabling it to expand its customer base and offer an even broader range of advanced services. 

Flixit will leverage this capital to expand its operations internationally, with plans to reach more brands, countries, and target groups. The expansion comes after achieving rapidly growing revenue and profit.

From the current team of 5 employees, Flixit expects to grow to 20 employees within this year. 

Additionally, entrepreneur Theo Hoeksema, co-founder of Paylogic & Homerr, has recently become a shareholder and full-time director of Flixit.

“With the support of our investors and the addition of Theo Hoeksema to our management team, we are better equipped than ever to accelerate our growth and offer our customers even more value,” says Felix van der Gun, founder of Flixit. 

Flixit: Assisting businesses in social media

Founded in 2020 by Felix van der Gun, Sven Feijen, and Ashraf Ibrahim, Flixit is a tech company specialising in assisting franchisees in optimising their social media presence. 

By converting relevant content into effective campaigns, the Dutch company supports franchise entrepreneurs in increasing their revenue. 

The company claims that its software automates online processes and facilitates the distribution of social media content among franchisees, ensuring consistent branding across locations. 

Currently, the Dutch company serves hundreds of clients who use the platform for a relatively small amount per month to create, distribute, and automate social media content. 

Flixit’s products help clients increase in-store revenue. 

The company is now working with various clients, including HEMA, Jumbo, PLUS, and DA Drogisterij, and is ready to expand its success with offices in Groningen and Amsterdam.