Italy’s Rent2Cash closes €3M pre-Seed round; looks to hire 30 employees in the next 12 months

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Roma-based Rent2Cash, Italy’s first startup offering upfront rental payments to landlords, has closed a €3M funding in its pre-seed round led by major Italian banks, institutional investors, and business angels.

Paolo Gabriele, Head Of Investment Banking Financial Institution of Banca Finint, says, “We are thrilled to back Rent2Cash and to become advisors, investors and servicer of the securitisation. The investment is in line with our commitment to support new solutions in the financial market and offer our expertise to promising and innovative businesses.”

“Rent2Cash platform represents a unicum in this segment, operating in an untapped sector with huge potential for growth. The securitisation market is an area in which Banca Finint has considerable expertise and a leading position in the Italian market. We believe that it’s a financial instrument of choice for investors looking to support disruptive players in the fintech space.”

Brief about Rent2Cash

Founded in 2023, Rent2Cash claims to be the first Italian company specialising in “rental advance” services, providing property owners with immediate liquidity by advancing up to 3 years of future rent.

As a landlord, one can access immediate liquidity by monetising up to 36 months of future rent payments using Rent2Cash’s algorithm. For instance, with a monthly rent of €1K, generating €12K annually, you can receive up to €10,680 immediately, plus a potential bonus of up to €240 if there are no arrears or anomalies. The minimum monthly fee access is €300 and the maximum is €5K.

The company manages rent collection, offers dedicated client support, and delivers a formal liquidity proposal within 10 days. Using a proprietary algorithm that evaluates over 50 criteria, Rent2Cash ensures a complete assessment of properties, rental agreements, and tenant profiles.

Capital utilisation

The funding will support Rent2Cash’s launch and initial rental credit purchases, financed through Banca Finint’s securitisation. It will help the company to launch new products and features, especially for commercial properties, and strengthen its technology platform.

The funds will also be used to expand VAULT, Rent2Cash’s proprietary algorithm. VAULT, which currently analyses over 50 variables for dynamic, personalised pricing based on property, rental agreements, and tenant scores, will soon include new asset classes and enter the commercial property sector.

Additionally, the company plans to hire 30 new product, sales, and marketing employees.

Founders of Rent2Cash, Gianluca Fioranelli, Yilang Chen and Marco Grassi, say, “This funding round is a stamp of credibility for our business model and validates our vision and execution to date.”

“The funds will fuel our product development efforts, accelerate the go-to-market timeline for our commercial real estate products in the coming weeks, and sustain our growth and hiring ambitions.”

“The idea behind our project is to redefine the perceived value of a building by transforming a rental contract into immediate liquidity for the owners in a market that is estimated at over €30B a year in Italy alone and $2.5T worldwide.”

Brief about Gruppo Banca Finint

Founded in 2014, the Gruppo Banca Finint, originating from the Gruppo Finanziaria Internazionale established in 1980, is a key player in Italian corporate and investment banking.

It specialises in Debt Capital Markets, securitisation, covered bonds, and structured finance, as well as providing consultancy for extraordinary finance operations. 

Banca Finint has been crucial in launching the first securitisations in the rental advance sector.

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Vishal Singh

Vishal Singh is a News Reporter and Social Media Marketing Lead at Silicon Canals. He covers developments in the European startup ecosystem and oversees the publication's social media presence. Before joining Silicon Canals, Vishal gained experience at the Indian digital media outlet Inc42, contributing to its growth with insightful content. Despite being a college dropout, his passion for writing has driven his career in journalism.

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