Every year, fitness industry evolves and develop further, where partner training, group training and other business models are becoming popular. While, there are numerous fitness applications which are trying to win the race in the Dutch market, but there’s one which has lately caught our attention for the bold new developments taking place in the company.
The talk is about the Amsterdam-based fitness app company Virtuagym, which has appointed Lennart Gijsen as the new Chief Commercial Officer (CCO). The former head of marketing in Booking.com holds years of expertise in marketing and product management in SaaS and e-commerce sectors.