Rotterdam-based software company Flex-Appeal has secured a new round of funding totalling €800,000. Amongst the new investors is Exact founder Arco van Nieuwland. The new funding means Flex-Appeal has now raised a total of €1.6 million over the past 3 years.
Flex-Appeal is a modern employee app that allows retail, hotel and hospitality companies to reach, train and engage their front-line employees. The Rotterdam-based firm has rapidly amassed an impressive list of customers, including brands such as Albert Heijn, Jumbo, Gamma, Humphrey’s and New York Pizza. Through the use of the app, these companies see significant improvements in the areas of employee turnover, customer satisfaction and productivity. “A lot of companies are still using outdated means of communication, such as newsletters, intranet and simple clipboards; this is part of the reason why we’re making such a massive impact,” says Ruben Wieman, one of Flex-Appeal’s two founders.