After Pasteis won the closing event of the Startup Launchclass, we wanted to know a bit more about the student startup that has brought ‘Portugal’s sweetest secret’ into several Dutch coffeehouses. I spoke with Pablo Theeuwes (24), student of International Business Studies at the HvA, and founder of Pasteis. Location: Coffee Company Javaplein, one of the coffee stores selling the startup’s pastries.
A sweet pastry from Portugal
Starting the week in a coffee store having my very first Pasteis de Natá was not a bad experience. Tasting the crunchy puff pastry containing a sweet vanilla-cinnamon flavored pudding, I could understand why people love this pastry. But what is Theeuwes’ story behind this sweet Portuguese delicacy? Theeuwes: “I have been visiting Portugal for over 10 years, and I always see the little pastries on every street there. They are very famous in Portugal, comparable to stroopwafels in the Netherlands. During my Minor Entrepreneurship at the UvA, I came to the idea of bringing these authentic Portuguese pastries to Holland.”