Dutch interactive digital content startup, Instant Magazine has recently announced its collaboration with renowned digital asset management (DAM) platform, Bynder. Both the companies have come together to develop a new integration that will make it easier for customers of both services to manage and present their digital content.
Over the last 4 years, Instant Magazine has worked with many big-name brands like Disney, PwC, KPMG, Philips, Volvo, and leading agencies such as Williams Lea Tag and DDB, adopting the tool. Currently, the company has more than 1200 clients in around 40 countries.
Byder DAM integration
Now, with the Bynder DAM integration, Instant Magazine clients, like Forbo Flooring Systems, benefit from improved asset management, streamlined team collaboration, versioning, and the lightning-fast asset delivery provided by the Bynder CDN.
“The Bynder integration will help Instant Magazine users stay organized and save time by allowing them to access their hosted files directly from the Instant Magazine media library and supplying with the creative assets they need.” — Daniel Schafrat, Strategic Partnerships, Bynder
Existing Bynder users can make use of the integration to easily get started with Instant Magazine and begin producing and presenting responsive, HTML5-based sales and marketing collateral that’s unique, interactive, and measurable.
“Integrating with Bynder marks a significant step as we aim to become an increasingly attractive tool for enterprise organizations that are eager to make their content stand out. This integration is designed for companies that work with large libraries of distributed content, and are concerned with asset management and user privileges,” said Daan Reijnders, CEO, Instant Magazine.
Future plans
In an exclusive conversation with Silicon Canals Reijnders also informed that Instant Magazine is planning another integration very soon. As told in the telephonic conversation, the company has plans to collaborate with the leading CRM, marketing, sales, and customer service platform, HubSpot.
While, the company refused to share any further information on the same, but they did reveal that Instant Magazine is focusing on Customer Relationship Management (CRM), identification management platforms and plans to implement the enterprise market approach along with high-velocity approach.
For those who are not aware, Instant Magazine is a cloud-based creative platform that produces interactive web content, allowing anyone to create and publish high-quality sales and marketing assets including native apps. These are built in HTML5, but can work on any web browser.
For more updates, stay tuned to Silicon Canals.
