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Italy-based Deliveristo raises €4.5M to digitise the B2B food delivery market; here’s how

Shubham Sharma by Shubham Sharma
December 23, 2020
in (Crowd)funding, News, Startups
0
Deliveristo

Image credits: Deliveristo

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This year, companies operating in the fintech and medtech sector fared exceedingly well, while segments such as travel and foodservice suffered. However, with the vaccine now rolling out, we can expect things to get better. The foodservice industry is also recovering as Deliveristo, the Italy-based food delivery platform dedicated to B2B has secured a notable €4.5M in series A funding round. 

Recovering from COVID and further expansion 

The latest investment of €4.5M in Deliveristo was led by United Ventures, an Italian venture capital fund specialising in digital technologies. This equity investment also completes the deal the startup began in July 2020 with a group of other investors, including Gellify, Doorway, IAG, Seven – Angelomario Moratti, and Metrica – Michele Novelli. 

The fresh funds will help the company get ahead of the current situation. It will also support the company’s proprietary platform’s technological development and aid in expanding its organisational structure, both nationally and in Europe.

Ivan Aimo, CEO of Deliveristo, comments, “We are extremely pleased with the achievement of this Series A round of investment. The food industry is experiencing a moment of great change, and we want to contribute more and more to its innovation, providing restaurateurs and suppliers with the technology they need to simplify their business. The entry of United Ventures represents an important moment of growth for Deliveristo, we have been aligned on the vision from day one, and we are sure that it can be the necessary added value to achieve the ambitious goals that the company has set.”

A unique offering

Deliveristo claims that its service is unique, in the sense that it connects restaurant owners and suppliers. This enables restaurant owners to digitally order and purchase directly from producers and distributors with a potentially ‘infinite’ catalogue. The company’s double-sided, cloud-based platform also adopts a drop-shipping approach, which is touted to eliminate warehouse and logistics issues and costs, along with the constraints and requirements that come with each category of product. 

The large product catalogue also helps the company reach not only modern restaurants but also dark kitchens and stores. As for supply channels, Deliveristo includes both niche products to offer a notable selection for demanding restaurants and more commercial products to deliver a better value for money proposition. The startup’s online platform enables kitchen owners to search by supplier or product, based on their location. Additionally, one can also save their preferred products and frequent orders. 

Deliveristo was founded in Milan back in 2017 by Ivan Aimo (CEO), Luca Calia (COO) and Gabriele Angeleri (Head of Sales). The company’s cloud-based platform currently hosts 300 suppliers and 15.000 registered products.

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