In the current scenario, as the complexity of business environments increases, it is faced with more well-informed consumers, and companies have no choice but to lead and engage with their communities through emails, social media, and more. This is where Paris-based Artur’In steps in with an aim to offer businesses a quality solution to adapt to this revolution in relationship marketing.
Artur’In’s raises funds
In a recent development, the digital marketing solution provider has secured €42M in a fresh round of funding from PSG, a growth equity firm that focuses on partnering with middle-market software and technology-enabled services companies.
Dany Rammal, MD and Head of PSG Europe, says, “In our view, Artur’In’s technology offers a one-stop-shop to help SMEs develop their digital marketing function, which is crucial to customer acquisition and growth. Furthermore, we believe the Covid-19 pandemic has highlighted the importance of communicating with customers via digital channels, particularly for local businesses.”
Automated digital marketing solution
In this fast-changing connected world, Artur’In says it is on a mission to make digital marketing accessible to all companies. It claims to offer features that are essential to improve productivity, stay connected to your network, and expand your reach simultaneously.