Ninja’s, Super Mario, superheroes: there’s no shortage of pop culture in everything Kaizo does. The Amsterdam-based startup offers performance management software for customer support but adds a stiff dose of gaming to the mix. Co-CEO and co-founder Christoph Auer-Welsbach left his gaming days behind him. “Building a business is now my game.”
Service and games
“We want people to become superheroes”, says Auer-Welsbach. He co-founded Kaizo together with Dominik Blattner. The SaaS company employs gamification to empower service agents of companies to level up their game.