Qualifio, the leading European interactive marketing, and data collecting platform has raised a €3M investment. The investment was landed during the company’s latest Series A funding round, coming from Ghent-based Volta Ventures and SRIW, the investment arm of the Walloon Region in Belgium. This funding round will enable Qualifio to accomplish a number of goals, including further refinement of its offering.
A SaaS platform
Qualifio launched its SaaS platform in 2011, aiming to engage audiences and collect data. This would be done through the easy creation and publication of over 40 different campaigns like quizzes, competitions, forms, video galleries, animated games, and more. The company has also already made quite the name for themselves, as its platform is being used by more than 400 leading brands and media across Europe. Some examples are Kinepolis, FC Barcelona, Carrefour, L’Oréal, Decathlon, VRT and TF1, to name a few.