Over the past five years, the Smart Ring market has grown steadily with startup device makers as its primary drivers. Amazon’s Echo Loop Smart Ring product launch recently, however, can mark the beginning of a new era for Smart Rings – they have entered the mainstream, market growth will accelerate accordingly, and startup makers can find new opportunities.
In this article, Ville Ylläsjärvi, Product Innovator, and Co-founder at Haltian, the global product development firm, and developer of several innovative Smart Ring products explains the best practice Smart Ring Go-to-Market strategy for startups!