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The AI (Artificial Intelligence) industry is more than generative AI services like ChatGPT, Midjourney, and others.
As generative AI grabs all the headlines, AI is becoming more commonly used in healthcare, banking and finance, transportation, marketing, education, cybersecurity, and others.
While consumers grapple with the impact of AI, there is another segment of the society looking at how AI will impact them: SMEs (small and medium-sized enterprises).
During the COVID-19 pandemic, SMEs in the Netherlands showed remarkable resilience by prioritising customers and embracing digital-first solutions.