Security, Reliability Point to Growth in Swiss Public Cloud



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As enterprises increasingly turn to a multicloud architecture, the need for cloud optimization becomes steadily more important, ISG Provider Lens™ report says

ZÜRICH–(BUSINESS WIRE)–$III #CloudOptimizationServices–A reputation for security, reliability and overall quality of service are all factors driving the growth of the public cloud market in Switzerland, according to a new research report published today by Information Services Group (ISG) (Nasdaq: III), a leading global technology research and advisory firm.

The 2023 ISG Provider Lens™ Multi Public Cloud Services report for Switzerland finds that although the Swiss public cloud market is not yet expanding at the pace of the global market, high-security standards, a focus on data protection and security, robust data center availability and good internet connectivity all bode well for its growth. In addition, its location in Europe makes Switzerland an ideal market for international companies seeking centralized data management, the ISG report says.

“Moving business-critical workloads to the cloud is becoming increasingly relevant,” said Dr. Matthias Paletta, director, technology modernization, for ISG EMEA. “Switzerland offers numerous opportunities for service providers with a clear focus on quality and service orientation.”

Driven by concerns about vendor lock-in, companies are adopting a multicloud strategy in growing numbers, the ISG report says. In fact, ISG estimates that almost three-quarters of public cloud customers globally use a multicloud environment, a trend that is expected to continue.

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Of course, an increased use of cloud services also means a rise in cloud costs — a fact that enterprises cannot ignore, the ISG report says. Enter FinOps, a concept that has rapidly gained prominence as a means of optimizing cloud usage and expenses, the report says.

Providers of FinOps and Cloud Optimization services offer strategies to identify resources to better control IT spending and establish mechanisms for reporting spending, governance and compliance, the ISG report says. According to the report, the leaders in this area use advanced AI to detect anomalies in cloud usage and associated costs and suggest architectural changes, enabling enterprises to benefit from higher performance and lower costs.

“A smooth process is difficult to imagine without FinOps,” said Jan Erik Aase, partner and global leader, ISG Provider Lens Research. “It has become an elementary component of every managed services contract, making it of utmost importance.”

The report also examines how enterprises are turning to showback and chargeback models for greater transparency in cloud costs.

The 2023 ISG Provider Lens™ Multi Public Cloud Services report for Switzerland evaluates the capabilities of 63 providers across seven quadrants: Consulting and Transformation Services for Large Accounts, Consulting and Transformation Services for Midmarket, Managed Services for Large Accounts, Managed Services for Midmarket, FinOps Services and Cloud Optimization, Hyperscale Infrastructure and Platform Services and SAP HANA Infrastructure Services.

The report names Swisscom as a Leader in six quadrants, while Accenture, Aveniq and UMB are named as Leaders in four quadrants. Capgemini and ti&m are named as Leaders in three quadrants each, while AWS, Kyndryl and Microsoft are named as Leaders in two quadrants each. Atos, BitHawk, Claranet, Eviden, Google, IBM/IBM (Nordcloud), Infosys, itesys, Netcloud and Wipro are named as Leaders in one quadrant each.

In addition, ELCA/EveryWare is named as a Rising Star — a company with a “promising portfolio” and “high future potential” by ISG’s definition — in two quadrants, while HCLTech and Infomaniak are named as Rising Stars in one quadrant each.

Customized versions of the report are available from itesys and UMB AG.

The 2023 ISG Provider Lens™ Multi Public Cloud Services report for Switzerland is available to subscribers or for one-time purchase on this webpage.

About ISG Provider Lens™ Research

The ISG Provider Lens™ Quadrant research series is the only service provider evaluation of its kind to combine empirical, data-driven research and market analysis with the real-world experience and observations of ISG’s global advisory team. Enterprises will find a wealth of detailed data and market analysis to help guide their selection of appropriate sourcing partners, while ISG advisors use the reports to validate their own market knowledge and make recommendations to ISG’s enterprise clients. The research currently covers providers offering their services globally, across Europe, as well as in the U.S., Canada, Brazil, the U.K., France, Benelux, Germany, Switzerland, the Nordics, Australia and Singapore/Malaysia, with additional markets to be added in the future. For more information about ISG Provider Lens research, please visit this webpage.

A companion research series, the ISG Provider Lens Archetype reports, offer a first-of-its-kind evaluation of providers from the perspective of specific buyer types.

About ISG

ISG (Information Services Group) (Nasdaq: III) is a leading global technology research and advisory firm. A trusted business partner to more than 900 clients, including more than 75 of the world’s top 100 enterprises, ISG is committed to helping corporations, public sector organizations, and service and technology providers achieve operational excellence and faster growth. The firm specializes in digital transformation services, including automation, cloud and data analytics; sourcing advisory; managed governance and risk services; network carrier services; strategy and operations design; change management; market intelligence and technology research and analysis. Founded in 2006, and based in Stamford, Conn., ISG employs more than 1,600 digital-ready professionals operating in more than 20 countries—a global team known for its innovative thinking, market influence, deep industry and technology expertise, and world-class research and analytical capabilities based on the industry’s most comprehensive marketplace data. For more information, visit


Philipp Jaensch, ISG

+49 151 730 365 76

[email protected]

Matthias Longo, for ISG

+49 152 341 464 63

[email protected]


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