Strava acquires London’s running coaching app Runna: Know more

San Francisco-based Strava, a website/mobile app that tracks athletic activity via GPS, announced that it has acquired London-based Runna, a running coaching app.

Founded in 2021 by Dom Maskell and Ben Parker, UK’s Runna is one of the top-rated running coaching apps on iOS and Android.

Officially launching in March 2022, the subscription-based app helped millions of runners complete their first race.

Now available in over 180 countries, Runna was selected as one of three finalists for Apple’s App of the Year in 2024.

“We are delighted to become part of Strava as we continue to focus on bringing the world the most customised and personalised training plans available,” says Dom Maskell, co-founder and chief executive officer, Runna.

Strava x Runna: The acquisition

Runna’s acquisition combines the world’s largest fitness community with a prominent app in the competitive running training sector, adding value for users and shareholders of both companies.

The acquisition comes at a time when running is the fastest growing sport globally, and Gen Z in particular are turning to running to create community and connection, according to Strava’s Year In Sport data.

The demand for training plans has grown quickly as more athletes look for personalised guidance.

“Our passion is to give every runner a training plan and access to amazing coaching and this investment allows us to make even more improvements to everything we do at Runna, benefiting runners worldwide,” says Ben Parker, co-founder.

The deal is part of Strava’s ongoing initiatives to innovate for its 150+ million registered users and represents deep investment in Strava’s API developer community.

“Coming off Strava’s accelerated innovation and unprecedented growth last year, it was the right time to look for complementary businesses that could create even greater value for our users,” says Michael Martin, chief executive officer, Strava. “Running is booming worldwide—nearly 1 billion runs were recorded on Strava in 2024. Runna’s mission to give every runner a personalised plan to achieve their goal is a perfect fit.”

Over 100 training apps currently connect to Strava’s API in order to provide users with enhanced features and functionality.

“We are thrilled to have this opportunity to recognise and invest in an API developer like Runna,” said Martin. “Strava is the community for all active people regardless of sport, skill level, location, app or device.”