[Exclusive] Sweden-based Younium raises an additional €2.7M for its B2B subscription management software

Stockholm-based Younium, a B2B subscription management and billing software company announced that it has secured an additional SEK 31M (approximately €2.76M) in funding.

The round was led by existing investors and joined by Partinc Capital, who currently holds the largest ownership stake in Younium alongside the founders.

Per Nordling, Chairman of the Board at Younium and Partner at Partinc Capital, says, “We have been with Younium since its inception and have witnessed the potential the product and category hold in the ever-growing SaaS landscape.”

“With a growth rate of 860 per cent over the past four years, we look forward to the coming years with confidence,” he adds. 

Capital utilisation

Following a challenging economic year in 2023, Younium reports a recurring revenue of SEK 55M and achieving 60 per cent growth. The company has extended across 15 countries, acquiring new clients amidst tough market conditions. 

Niclas Lilja, founder and CEO, sees a promising trajectory ahead, emphasising plans to strengthen Younium’s presence in existing strongholds while exploring opportunities in emerging markets.

Lilja says, “Last year saw significant growth and the acquisition of new clients in 15 countries, accompanied by substantial internal expansion.”

“With the latest financing, we envision the chance to strengthen our position as a global leader, expanding our presence in both Europe and North America and achieving positive cash flow.”

Younium claims to have secured a foothold in the Nordic market with clients like Quinyx, Superoffice, and Topdesk. Now, it aims to expand across all of Europe.

Emelie Linheden, Marketing Director at Younium, adds, “We’ve maintained our position as the category leader in the Nordics and Benelux for an extended period, but we’re now also seeing an increased demand for a specialised solution to oversee advanced B2B subscriptions, among B2B SaaS companies all across Europe.”

“We want to seize this momentum and further increase our market share outside of the Nordics and Benelux, as well as in North America.”

Since 2022, Younium has rapidly expanded, venturing into the North American market and forming a local team. CEO Lilja and another team member have relocated from Europe to lead this initiative.

Brief about Younium

As per Younium, subscription-based businesses, particularly in SaaS, offer recurring revenue and customer retention benefits but can pose challenges in financial tracking and growth management. This is where Younium looks to make a difference. 

Founded in 2017, Younium streamlines subscription management, invoicing, and financial reporting to ensure accurate metrics and seize revenue opportunities for businesses.

Younium’s solution for managing B2B subscriptions includes:

Subscription Management: Simplify and organise all subscriptions, including advanced ones, in one place.

Billing: Automate billing processes, ensuring accuracy and timely invoicing for renewal, upsell, and usage charges.

Financials: Streamline financial management with clear sub-journal entries for easy reconciliation and auditing.

Metrics & Reporting: Access real-time subscription metrics for informed decision-making, with customisable reports and dashboards.

Connectors & API: Integrate with existing systems using plug-and-play connectors or build custom integrations with the open REST API.

Currently, the company employs around 60 individuals and operates in the Nordics, Western Europe, and North America, with offices in Stockholm (HQ), Malmö, Amsterdam, and Philadelphia.