Amsterdam-based Youvia, an online marketing agency, announced on Monday that it is taking over the website portfolio of Varias. This deal includes the 950+ website clients of Varias.
Youvia, formerly DTG (De Telefoongids & Gouden Gids), was acquired by Dublin-based FCR Media in March 2022 to expand its operation in the Dutch market. With the acquisition of the website portfolio of Varias, FCR Media aims to further accelerate its growth ambitions in the Netherlands.
Jon Martinsen, CEO of the FCR Media Group, says, “We are very pleased our Dutch affiliate took over the website portfolio of Varias. Based on its products and services in digital marketing – ranging from the digital Gouden Gids to Websites, SEO, SEA as well as social media marketing services, Youvia will be an excellent partner for Varias customers. And, of course, this deal is a further milestone in the buy-and-build strategy we launched this year in the field of digital services for SMEs in the Netherlands.”
Youvia offers online marketing for various SMEs. The Dutch company works on the online presence, findability, reach, and reputation of its clients.
Brief about Varias
Co-founded in 2019 by Jan Hein Hoogstad, Varias helps scale-ups to grow their business faster. It provides immediately available, dedicated, and autonomous teams for software product development and consultancy services. This means that Varias takes ownership of the process in collaboration with the client.
According to a statement, Varias was searching for a sale for its network of websites. Youvia guarantees that customers of Varias’ websites will continue to receive the “excellent” assistance they require to be found online and to expand the success of their businesses.
About FCR Media
FCR Media is a digital marketing platform for independents and SMEs. The company helps its clients to be optimally findable on the Internet and social media to boost their sales. It has a team of experts who creates and optimises websites, Google and Facebook ads, and much more every day.
FCR Media offers a wide range of products and services, including websites & webshops, SEO, SEA, social media marketing, reputation management, and national business directories. Currently, the Irish company is operational in Belgium, the Czech Republic, Croatia, the Netherlands, and Romania.
With the help of a partner network, FCR Media provides professional SaaS-solutions SITEE.io and Netsync all over Europe. These solutions enable SMBs to manage their customer relationships, their agenda, the communication, and the reputation of their company in a single platform.
01
From port to startup fort: How Lars Crama is ‘Making it Happen’ in Rotterdam