Amsterdam-based Booking.com, which is one of the world’s leading digital travel platforms announced a new strategic partnership with HERE Mobility, the world’s first neutral and open global mobility marketplace of HERE Technologies. This partnership will provide travellers using the Booking.com platform and app access to 1.3 million vehicles in 70 cities all over the US and Europe.
Why this partnership?
The partnership between Booking.com and HERE Mobility will increase the choice in the former’s current airport taxi offering, which has been growing steadily over recent years. Currently, customers of Booking.com can book a ride to and/or from the airport via the app across 800 cities all over the world.