London-based on-demand wellness app Urban is one of the leading wellness app in Europe, which operates in four cities. The company works with the mission to make it easy to book appointments for wellness and treatments right in the comfort of their home. It empowers practitioners by providing them the tools, information, and community to build their business.
Raises €6.5M funding
Now, Urban has raised €6.5M on Seedrs, an equity crowdfunding platform, thereby tripling the initial target of €2M. This is the third-largest raise on Seedrs this year. Among the 2020 Seedrs investors is BNF Capital, a London investment firm with companies such as AirBnB, Gousto, and Revolut in its portfolio. While the campaign was originally set to campaign until mid-October, the increased investment made Urban close the crowdfunding earlier than expected.