London startup Mews secures €30M funding to redefine traditional hotel booking

While technology has brought in revolutionary changes in almost all sectors, the traditional hotel business has not changed to a great extent. In many hotels, guests still use the sign on the door to express the staff that they need privacy. This is where London-based startup Mews wants to bring a change.

Mews believes that it is time for hoteliers to deploy modern digital technology to enhance the guest experience. The cloud-based property management software helps hotels automate their operations such as room assignments so that they get more time to focus on their guests.

Secures €30M funding

Founded in 2012 by Richard Valtr, Mews just raised $33 million (nearly €30 million) Series B funding. This round was led by Battery Ventures, a global investment firm. The company will use the funds to accelerate its ability to fundamentally transform the way hotels operate and serve guests. Also, it enables new technology players to find creative ways to provide the best hospitality experiences.

Besides these, Mews will use the funding to support its expansion in the US. It is in plans to launch offices in New York, where its founder will be based. Also, Michael Brown, Battery General Partner, will join Mews as a board observer.

New standards of excellence in hospitality

Unlike traditional hotel technology, Mews helps hotels create new revenue channels and branding opportunities. It offers guests more flexibility to manage their ideal stays. The company will bring first-of-the-kind features to hotels so that new standards of excellence are set in the hospitality industry.

“The hospitality industry has been slow in adapting to today’s guests’ expectations, to make their stay easy, enjoyable and memorable. Mews was created to help hotels run far more efficiently so that they can switch their focus entirely back to the guest,” said Valtr. “We are building technology that enhances human capabilities to elevate the design and curation of experiences as the primary business of hospitality, away from repetitive data entry.”

Works with many hospitality players

Since its inception, Mews works with over 130,000 beds at over 1,000 properties spread across 47 countries. It works with many hospitality players including Europe-based global chain Accor, African hotel powerhouse Tsogo Sun, hip hostel group Generator, and new hospitality players such as LifeHouse Group, Collective, and others. A wide range of property types is using Mews to redefine the future of the space management business.
Redefines as per guests’ perspective

Mews offers ways for hotels and guests to customise their stay and enjoy the best experience. It offers a high level of flexibility letting hotels create new revenue opportunities. Guests get to choose what kind of stay they want to experience. It can be by-passing the check-in process, sharing the registration details well before time, and getting a passcode sent to their phone to access the room.

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