Silicon Canals
No Result
View All Result
  • Home
  • News
    • News
    • Startups
    • Scaleups
    • AI and chatbots
    • FinTech
    • Business Wire
    • Travel & Mobility
    • Coin Canals
    • Software & SaaS
    • Event News
    • Health & Medtech
    • (Crowd)funding
    • Blockchain
    • Internet of things
    • Hardware
    • Accelerators
    • E-commerce
    • Cybersecurity
    • Gaming & Virtual Reality
    • Drones
  • Exclusive content
    • Partner content
    • Amsterdam
    • Community partners
    • Remote: Tech Talent Report
    • Guest Contributions
  • Find a job
  • Tech Events
    • Technology Events
    • Event News
    • Submit event
  • Contact
    • Contact us
    • Sign up for our newsletter!
    • Contribute your content
    • Team
    • About us
  • Partner with us
  • Home
  • News
    • News
    • Startups
    • Scaleups
    • AI and chatbots
    • FinTech
    • Business Wire
    • Travel & Mobility
    • Coin Canals
    • Software & SaaS
    • Event News
    • Health & Medtech
    • (Crowd)funding
    • Blockchain
    • Internet of things
    • Hardware
    • Accelerators
    • E-commerce
    • Cybersecurity
    • Gaming & Virtual Reality
    • Drones
  • Exclusive content
    • Partner content
    • Amsterdam
    • Community partners
    • Remote: Tech Talent Report
    • Guest Contributions
  • Find a job
  • Tech Events
    • Technology Events
    • Event News
    • Submit event
  • Contact
    • Contact us
    • Sign up for our newsletter!
    • Contribute your content
    • Team
    • About us
  • Partner with us
No Result
View All Result
Silicon Canals
No Result
View All Result

This French startup will help you create Netflix-quality online videos with few lines of code, raises €5M

Akansha Srivastava by Akansha Srivastava
June 25, 2020
in News, (Crowd)funding, Software & SaaS, Startups
This French startup will help you create Netflix-quality online videos with few lines of code, raises €5M
10
SHARES
LinkedInTwitterWhatsAppFacebook
Read this article in:

Most apps and websites today are based around sharing text and images, because video is simply too complex to implement. Whether it’s for hotel reviews, dating sites or online marketplaces – video offers the ability to convey depth beyond what text and images can. 

Companies have held back from video due to the complexity, but api.video now enables it with only a few lines of code. This means developers can build transactional video communications at scale, regardless of the systems their companies use or the type of content they need. Just as Stripe enabled developers to handle payments and Twilio easily did the same for SMS, api.video will bring video capabilities to every developer.

Secures €5 million funding

Now recently, the Bordeaux-based end-to-end PaaS startup, api.video has raised $5.5 million (€5 million) in seed funding, led by early-stage experts at Blossom Capital, with participation from Kima Ventures and renowned angel investors. 

The existing angel investors include Octave Klaba (founder of OVH), Eduardo Ronzano (founder of KelDoc), Thibaud Elzière (founder of Fotolia), Nicolas Steegmann (founder of Stupeflix), Julien Romanetto & Frédéric Montagnon (co-founders of Teads) Florian Douetteau (founder of Dataiku) and Michaël Benabou and Dominique Romano (Veepee). 

The rise of transactional videos

In today’s camera-first world, transactional videos allow companies that don’t have video as a core part of their business to host content from a vast number of creators. 

Transactional video represents a fast-growing, new market in which api.video is a leading provider. In contrast to personal video services (Netflix, Disney+ and Hulu) in which a small number of creators show content to huge audiences, or marketing, in which brand content is driven through social networks, transactional video sits apart.

It allows existing platforms and apps that don’t have video as a core part of their business to serve content filmed by a large set of creators. These videos reach smaller, more engaged audiences across a wider range of segments. 

This could include video reviews filmed by holidaymakers uploaded to the likes of airbnb; clips posted to peer-learning, educational sites that help explain complex parts of a curriculum; or audiovisual contents in collaborative platforms that are usually text-oriented.

Basically, api.video’s cloud-based solution replaces the unnecessarily convoluted system with a bespoke end-to-end solution powered by an API that works from day one, while delivering Netflix-quality experience to audiences. It also adds video capabilities onto a company intranet; enables schools and universities to embrace the power of live streaming, or allows e-commerce brands to build bespoke players inside apps, to help sell products. 

Further, the startup also enables brands to take advantage of this rise in transactional videos simply and effectively by offering all the benefits of cloud-based software with the security and features of in-house programs in an accessible way. 

The api.video approach 

api.video’s approach works by abstracting the often messy, multi-step processes of modern video into an API that offers transcoding, hosting, delivery and analytics in a single package. 

Instead of relying on multiple third-party services, or building entire, expensive systems from scratch, api.video offers developers all the benefits of bespoke video platforms, in a secure, cloud-based, end-to-end solution. All while only ever paying for what they use, on a single bill, and all underpinned by api.video’s analytics. 

The benefit for companies is that they can offer live, on-demand and live streaming video at scale, across any and all of their systems and apps, without compromising on quality.

The benefit for audiences is that they get the high-quality, low-latency experience they have come to expect from the likes of Netflix but from brands and companies wherever they are consuming video, and on any screen and device. 

“The proliferation of smartphones has created a camera-first world. Anyone can be a director, anyone can share video and people watch these videos from anywhere in the world. This represents a huge opportunity for companies, but also a headache for developers. Particularly on platforms where these companies want or need to integrate video but where video is not a core part of their business,” explained api.video founder and CEO, Cédric Montet.

Main image credits: api.video

Tags: featuredfundingSaaS
ShareTweetSendShare10

Partner content | Partner with us

Meet Farhad Andalibi, a LinkedIn alumnus helping Techleap’s DLiT Community to advance DEI efforts in the Dutch tech ecosystem

Amsterdam’s Transferz joins forces with Holiday Extras to transform global ground transportation

ZVVT ignites tech movement for diversity in Amsterdam South-East district

Germany’s Sastrify expands market reach; acquires Amsterdam-based Pengu and raises fresh funds

Amsterdam-based startups that are fundraising right now

Silicon Canals | Find a job

Top news | from Amsterdam

Check out the Amsterdam startups that raised funding in November; 5 of them are hiring

Dutch-Swiss startup Cradle raises €21.9M for pioneering Generative AI in protein design

Amsterdam’s LAYCO raises €300K to make healthcare more sustainable and accessible

These startups are heading to Slush 2023 as part of the Amsterdam delegation

Founders on Bootstrapping: Insight’s Farzan Najmeddin on when to bootstrap, future of work, and funding

  • About Silicon Canals
  • Partner with Silicon Canals
  • Impressum
  • Contact us
  • Sign up for our newsletter!
  • Find a job
  • Disclaimer
  • Privacy Policy
  • Cookie Policy (UK)
  • Cookie Policy (EU)
  • Terms & Conditions Silicon Canals

Silicon Canals © 2014-2023 | Design: Bright Idiots. Images: Depositphotos

No Result
View All Result
  • Home
  • News
    • News
    • Startups
    • Scaleups
    • AI and chatbots
    • FinTech
    • Business Wire
    • Travel & Mobility
    • Coin Canals
    • Software & SaaS
    • Event News
    • Health & Medtech
    • (Crowd)funding
    • Blockchain
    • Internet of things
    • Hardware
    • Accelerators
    • E-commerce
    • Cybersecurity
    • Gaming & Virtual Reality
    • Drones
  • Exclusive content
    • Partner content
    • Amsterdam
    • Community partners
    • Remote: Tech Talent Report
    • Guest Contributions
  • Find a job
  • Tech Events
    • Technology Events
    • Event News
    • Submit event
  • Contact
    • Contact us
    • Sign up for our newsletter!
    • Contribute your content
    • Team
    • About us
  • Partner with us

Silicon Canals © 2014-2023 | Design: Bright Idiots. Images: Depositphotos

X
X