Marketing- & Adtech

Marketing- & Adtech

Paris-based Happydemics secures €13M to help marketers get better returns on their ad spend

Paris-based Happydemics, a company specialising in brand metrics and ad performance measurement, has raised €13M in a Series B funding ...

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December 6, 2024

Croatia’s All Eyes On Screens secures €10M to transform TV and video advertising with AI

Croatia-based All Eyes On Screens (formerly AdScanner) has announced the closure of its Series B funding round. While the exact ...

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October 2, 2024

London’s transit advertising firm Drovo raises €3.4M from Maven Capital Partners, others

Drovo, on-vehicle AdTech company, has secured £3M (€3.4M) in Series A funding round led by Maven Capital Partners.

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Sweden’s VEQ backs real-estate broker Norban in €2M round: Know more

VEQ becomes the main investor for Swedish-based real-estate broker Norban.

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London-based mobile marketing company Upstream bags €14M loan from National Bank of Greece

London-based Upstream, a startup specialising in mobile marketing, announced on Monday that it has secured €14M in a five-year loan ...

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French-based Positive Group raises €110M; acquires data management company Marketing 1BY1

Hem-based Positive Group (formerly Sarbacane Group), a marketing technology company, announced on Tuesday that it has secured $110M (approximately €110M) ...

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French startup Kiliba secures €7M for its AI-driven marketing automation software

Kiliba claims to be the first 100 per cent autonomous marketing automation module, from the creation of the email to its distribution, including the selection of promoted products.

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Belgium’s StoryChief secures €3.4M to scale content marketing platform with AI

StoryChief helps agencies and marketing teams manage their content life cycle in one place.

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Marketing- & Adtech

Maarten Reijgersberg to own Rotterdam-based social media agency RauwCC after five years

RauwCC, a Rotterdam-based social media agency, announced that the company’s ownership has returned to Maarten Reijgersberg after five years of ...

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London-based adtech startup Good Loop raises €5.44M to bring an ethical approach to advertising; here’s how

Good Loop is an ad tech platform that drives ad engagement by converting people’s attention into donations to good causes around the world.

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Marketing- & Adtech

Finnish adtech startup Smartly.io acquires UK-based Ad-Lib.io for €88.55M to “power beautifully effective ads”

With the acquisition, Smartly.io will now be augmented by Ad-Lib.io’s enterprise suite of creative tools for YouTube, DV360, and Google Ads campaigns.

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Danish adtech startup Passendo raises €2.3M in Amsterdam’s Newion-led round; plans to triple its headcount

Passendo helps newsletter publishers activate new incremental revenues and gain control over Ads content and quality.

|

Marketing- & Adtech

Marketing- & Adtech

Paris-based Happydemics secures €13M to help marketers get better returns on their ad spend

Paris-based Happydemics, a company specialising in brand metrics and ad performance measurement, has raised €13M in a Series B funding ...

|

December 6, 2024

Croatia’s All Eyes On Screens secures €10M to transform TV and video advertising with AI

Croatia-based All Eyes On Screens (formerly AdScanner) has announced the closure of its Series B funding round. While the exact ...

|

October 2, 2024

London’s transit advertising firm Drovo raises €3.4M from Maven Capital Partners, others

Drovo, on-vehicle AdTech company, has secured £3M (€3.4M) in Series A funding round led by Maven Capital Partners.

|

Sweden’s VEQ backs real-estate broker Norban in €2M round: Know more

VEQ becomes the main investor for Swedish-based real-estate broker Norban.

|

London-based mobile marketing company Upstream bags €14M loan from National Bank of Greece

London-based Upstream, a startup specialising in mobile marketing, announced on Monday that it has secured €14M in a five-year loan ...

|

French-based Positive Group raises €110M; acquires data management company Marketing 1BY1

Hem-based Positive Group (formerly Sarbacane Group), a marketing technology company, announced on Tuesday that it has secured $110M (approximately €110M) ...

|

French startup Kiliba secures €7M for its AI-driven marketing automation software

Kiliba claims to be the first 100 per cent autonomous marketing automation module, from the creation of the email to its distribution, including the selection of promoted products.

|

Belgium’s StoryChief secures €3.4M to scale content marketing platform with AI

StoryChief helps agencies and marketing teams manage their content life cycle in one place.

|

Marketing- & Adtech

Maarten Reijgersberg to own Rotterdam-based social media agency RauwCC after five years

RauwCC, a Rotterdam-based social media agency, announced that the company’s ownership has returned to Maarten Reijgersberg after five years of ...

|

London-based adtech startup Good Loop raises €5.44M to bring an ethical approach to advertising; here’s how

Good Loop is an ad tech platform that drives ad engagement by converting people’s attention into donations to good causes around the world.

|

Marketing- & Adtech

Finnish adtech startup Smartly.io acquires UK-based Ad-Lib.io for €88.55M to “power beautifully effective ads”

With the acquisition, Smartly.io will now be augmented by Ad-Lib.io’s enterprise suite of creative tools for YouTube, DV360, and Google Ads campaigns.

|

Danish adtech startup Passendo raises €2.3M in Amsterdam’s Newion-led round; plans to triple its headcount

Passendo helps newsletter publishers activate new incremental revenues and gain control over Ads content and quality.

|