Recently, Rotterdam-based Vakanties.nl, a travel tech startup has acquired Zoover Media for an undisclosed amount. With this acquisition, the travel startup aims to become the market leader in the Online Travel Agency (OTA) segment in the Netherlands and Belgium.
Judith Eyck, Managing Director of Vakanties.nl: “Compare us to Netflix, which uses data to offer personalized content. Zoover is an independent rating platform with a broad reach and over 3.8 million reviews. This allows us to scale up and to further personalise travelling so that the finding and booking of a holiday are made even easier.”