French startup Mirakl raises €62M to manage its API-based marketplace platform

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Mirakl, a global marketplace solutions provider has secured $70 million funding recently, bringing total capital raised to $100 million.

Advance its technology and global partner ecosystem with funding!

Bain Capital Ventures led the round with participation from existing investors like 83North, Felix Capital and Elaia Partners. With this funding, the French startup Mirakl is planning to invest in its technology, expand the team, and continue to power the platform economy globally.

Offers solution to manage the e-commerce marketplace!

Founded by Adrien Nussenbaum and Philippe Corrot, Mirakl targets both B2C and B2B verticals with its API-based Marketplace platform.  For the starters, Mirakl is powering the platform economy by providing the technology and partner ecosystem needed to launch an eCommerce marketplace. Notably, this duo previously co-led online video game marketplace Splitgames.

The Mirakl Marketplace Platform offers a solution that’s easy to integrate into any eCommerce platform and has a Catalog Manager as well for managing product data quality at marketplace scale.

Serves B2B and B2C!

Right now, Mirakl’s platform is used by more than 200 companies globally including notable B2C companies, including Walmart (Mexico), Best Buy (Canada), and Urban Outfitters and a diverse set of B2B clients across a range of use cases including Toyota Material Handling and Siemens.

Similar to Amazon Marketplace, this platform enables both retailers and brands to offer product and services from third parties within their respective online stores with all features one would expect from an e-commerce engine. Additionally, it enables B2B marketplaces for bulk selling and other complicated transaction.

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Some numbers!

In 2018, Mirakl added 60 new customers and launched a record 37 marketplaces, experiencing 80% year-over-year revenue growth while customers experienced a 100% increase in gross merchandise value (GMV) from 2017.

“The platform economy is experiencing rapid growth and Mirakl is at the forefront of pushing the space forward,” said Scott Friend, Partner at Bain Capital Ventures.

In addition to its Paris headquarters, Mirakl also has offices in Boston, London, Munich, Barcelona, Stockholm, and São Paulo. To support the rapid adoption of the marketplace model, Mirakl has grown its headcount by 200% in the past two years. They are also planning to expand their operations into the Asia Pacific and Latin American regions.

Stay tuned to Silicon Canals for more updates in the tech startup world.

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