Bright River, the Dutch startup specialised in visual content optimisation for e-commerce products has recently endured a fund infusion of an undisclosed amount from Pride Capital Partners. The fresh capital will allow Bright River to develop cutting-edge visual content optimisation technology.
Lars van‘t Hoenderdaal, managing partner at Pride Capital Partners expressed, “Visual product content is an area where there is enormous growth potential for e-commerce. We found Bright River’s plans to enable brands to make data-driven decisions using visual content well-positioned to lead this growth. We’ve been consistently impressed with their vision for visual content optimization, their management team and their notable global client portfolio.”