Fitness trackers can be quite useful in understanding how good or bad a person’s performance is, on the field or during an activity. However, there are very few devices that are aimed at swimmers that are actually more helpful than simply counting the number of laps made in a swimming pool. While Apple Watch or similar smartwatches and fitness trackers do give an idea of a swimmer’s performance, it isn’t real-time feedback.
London based startup SwimAR wants to shake things up when it comes to underwater training. With its new holographic heads up display, it intends to deliver real-time metrics to swimmers without any need to pause training. This can help them understand their performance better, and in real-time. Here’s what you need to know about the new innovation by the startup that was years in the making.